Showing posts with label BEER. Show all posts
Showing posts with label BEER. Show all posts
Monday, October 7, 2013
XXXX Australian Beer Brand & History
XXXX is a brand of Australian beer brewed in Milton, Brisbane by Queensland brewers, Castlemaine Perkins (now a division of the Japanese-owned company Lion Nathan). It enjoys wide popularity in the state of Queensland, where it is commonly found on-tap in pubs and bars.
The XXXX brand was first introduced in 1924 and is a throwback to the long standing tradition of using Xs to indicate the strength of an ale. The brand name also built upon XXX Sparkling Ale introduced in 1878. The brand is used on the XXXX Bitter, XXXX Gold, XXXX Light Bitter (Lager), XXXX DL (Diet Lager) and Sovereign (Lager).
Previously sold beers, currently not available, include Thirsty Dog (Wheat Beer) XXXX Draught/Original Draught, and XXX Sparkling Ale which is only sold at the XXXX alehouse next to the brewery.
The XXXX brand was launched in 1924 by then Castlemaine Brewers, named after the town of Castlemaine, Victoria where the company was born in 1857. The yellow-and-red label still bears this town's name. XXXX has been brewed in the Castlemaine Perkins Milton Brewery since its introduction, and has featured an artist's sketch (later very stylised) of this brewery on the label of beer bottles and cans.
In the 1950s the prominent 'XXXX' illuminated sign was erected on the brewery. "XXXX" itself refers to a traditional grading system for strong beer.
In 1992, Castlemaine Perkins was acquired by Australian beverage and food company Lion Nathan, who in turn were taken over by Japanese beverage conglomerate, Kirin, in 2009.
XXXX is the most widely available beer throughout most of Queensland, although many other beers, such as Victoria Bitter and Tooheys are popular. The most widely known variant outside of Australia is XXXX Export Lager.
XXXX was brewed under licence in the UK by InBev Ltd until 2009. It was commonly available in cans in British off licences and sometimes on tap in British pubs, although it was much less widely available than Foster's.
At 3.7% alcohol, the British brewed XXXX was somewhat weaker than most of the Australian variants. Castlemaine XXXX was withdrawn from the UK at the end of June 2009 when InBev's licensing agreement expired.
Wednesday, August 28, 2013
Dalmore Whisky Distillery & History - By Luusama
Since 1839, The Dalmore distillery has been producing exceptional single malt whisky. Located on the shore of the Cromarty Firth in the spectacular Highlands of Scotland, the distillery continues to produce spirit that is revered by experts and connoisseurs alike.
The distillery warehouses feature some of the oldest whisky stocks in the world and visitors to the distillery receive a rare insight into the skill, expertise and crafting required to produce each precious drop of The Dalmore.
The Dalmore is a distillery in Alness, Scotland, located about 20 mile north of Inverness. The waters of the River Alness, which runs through the village, are used to produce its whiskies.
The distillery is best known for producing a single malt scotch whisky of the same name. Its location and flavour qualify it as a "Highland malt". The Dalmore distillery is owned and operated by Whyte and Mackay Ltd, which is owned by United Breweries Group, a large Indian conglomerate.
The Distillery was established in 1839 by Alexander Matheson, a trader who made his fortune in illegal opium imports from the Far East. It sits on the banks of the Cromarty Firth overlooking the Black Isle, the "big meadowland", from which it takes its name. The distillery was bought by the MacKenzie family in 1886.
It has been passed down that in 1263, a predecessor of the Clan MacKenzie saved King Alexander III from a rampaging stag whilst out hunting. In reward, the King allowed him to bear the Royal emblem of a 12-pointed stag in his coat of arms. Recently, the MacKenzie motto Luceo non Uro or I shine, not burn has also been taken up by Dalmore.
Maker's Mark Whisky Club Neon Light Sign - US$159 including shipping fee worldwide -
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Friday, July 19, 2013
Glenfiddich - The World's Most Awarded Single Malt Whisky By Luusama
The Glenfiddich Distillery is a Speyside single malt Scotch whisky distillery owned by William Grant & Sons in Dufftown, Banffshire, within the Local Government District Council area of Moray, Scotland.
The Glenfiddich single malt whisky first ran from the stills on Christmas Day, 1887. Following difficult times in the 1960s and '70s, many small, independent distillers were bought up or went out of business.
In order to survive, W. Grant & Sons expanded their production of the drink, and introduced advertising campaigns, a visitors' centre and from 1957 packaged their whisky in distinctive triangular bottles.
Later, W. Grant & Sons was one of the first distilleries to package its bottles in tubes and gift tins, as well as recognising the importance of the duty-free market for spirits. This marketing strategy was successful, and Glenfiddich has now become the world's best-selling single malt.
It is sold in 180 countries, and accounts for about 35% of single malt sales.
The water source is the Robbie Dhu springs. Glenfiddich is matured in oak casks such as rum casks from the Caribbean, Bourbon whiskey barrels from America, or sherry butts from Jerez in Spain.
The Glenfiddich single malt whisky first ran from the stills on Christmas Day, 1887. Following difficult times in the 1960s and '70s, many small, independent distillers were bought up or went out of business.
In order to survive, W. Grant & Sons expanded their production of the drink, and introduced advertising campaigns, a visitors' centre and from 1957 packaged their whisky in distinctive triangular bottles.
Later, W. Grant & Sons was one of the first distilleries to package its bottles in tubes and gift tins, as well as recognising the importance of the duty-free market for spirits. This marketing strategy was successful, and Glenfiddich has now become the world's best-selling single malt.
It is sold in 180 countries, and accounts for about 35% of single malt sales.
The water source is the Robbie Dhu springs. Glenfiddich is matured in oak casks such as rum casks from the Caribbean, Bourbon whiskey barrels from America, or sherry butts from Jerez in Spain.
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Wednesday, May 22, 2013
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